Caitlin Clark’s injury is more than bad luck. It is a business hit during CBA season. National TV audiences drop by about 55 percent when she sits. Fever games average 1.26 million viewers while non-Fever games average 549,000. Ticket prices and attendance swing with her availability. She is not the best player every night, she is the most important player for the league’s growth.
In a groundbreaking move that transcends the traditional sports landscape, the Big3 league's offer to Caitlin Clark challenges established norms and heralds a new era for professional athletics. This moment, reminiscent of a pivotal "what if" in sports history involving the Negro Leagues and Babe Ruth, highlights the transformative power of independent leagues. By valuing talent and innovation over traditional pathways, the Big3's vision represents a step toward a more equitable and dynamic future in sports, where every athlete's contribution is recognized, and the boundaries of leagues are redefined.
Thoughts Processed 